How people buy all types of products and services online has become increasingly common. In 2020 alone, online shopping shipments tripled.
With the dramatic increase in online shopping, many industries have been affected, for example:
Retail companies have been forced to improve their product sales and delivery systems.
Real estate companies find themselves looking for new package receiving solutions with greater added value.
Companies dedicated to real estate management, such as shopping centers, business centers or other similar venues, also need to find solutions that will attract more people to their facilities.
Not only is e-commerce affected, but so is the user experience. With the increase in sales and deliveries, buyers are experiencing different problems, with delivery delays being particularly problematic.
One of the great innovations in product delivery is the smart locker. These technological lockers have been specifically designed to facilitate the delivery of products purchased online through a secure, private, reliable and cost-effective system that significantly reduces the cost of the last mile.
Smart locker systems not only reduce buyer wait times, they also provide buyers with complete discretion to ensure delivery of products in the event that someone is not at home, and are ideal for compliance with coronavirus prevention protocols. There is no direct human contact, providing a 100% comfortable and safe experience for the customer.
How does it work?
When a customer makes an online purchase, the e-commerce platform confirms payment and asks the customer to choose their preferred pickup location.
Then, internally, the e-commerce knows which packages must be left in which smart locker based on the information provided by the customer at the time of purchase.
Purchases are associated with lockers under a secure system, and buyers receive information as well as a unique code that allows them to withdraw their purchases at a time and date that best suits them.
How is it usually implemented?
For a smart locker system to work well on the ground, it is necessary to think about how to connect a virtual store or e-commerce with a network of smart lockers, aiming to make it a complete technological integration that avoids manual operations. The process is complex and repetitive and must be handled by one person. This is achieved through different possible integrations.
You must then consider the location of the smart lockers, strategically placed at commercial points where there is a large influx of the public, such as: shopping centers, service stations, bus stops and gas stations; in this way, it provides greater coverage and accessibility to customers.
It is also important to define how the logistics will be carried out, considering how products purchased online will be brought to the locker of the user’s choice.
It is very attractive for companies to develop their own smart lockers because they will be able to have their own image, logo, name and customization that the company wants and consider maximizing the user experience. For these cases, a work team with experience in self-service solutions is needed in order to comply with the guidelines of a company that wants to develop this solution in a timely manner.
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